SEO Basic Course

Course Title: SEO Basics Mastery

Duration: 6 Weeks

Week 1-2

Introduction to SEO and Its Fundamentals

Understanding SEO

Definition and significance of Search Engine Optimization.

How SEO contributes to online visibility and organic traffic.

Search Engines and Algorithms

Overview of major search engines (Google, Bing, Yahoo).

Understanding search engine algorithms and updates.

Week 3-4

On-Page SEO Techniques

Keyword Research

A comprehensive guide to conducting effective keyword research.

Selecting relevant keywords for different types of content.

On-Page Optimization

Title tags, meta descriptions, headers, and URL structure optimization.

Creating SEO-friendly content for users and search engines.

Week 5-6

Off-Page SEO Strategies

Link Building

Importance of quality backlinks for SEO.

Ethical and effective link-building techniques.

Social Media and SEO

How social signals impact search engine rankings.

Integrating social media into an overall SEO strategy.

Course Benefits

Practical Assignments

Apply learned concepts through hands-on exercises.

Live Q&A Sessions

Engage with instructors for real-time clarification.

Website Audit Project

Evaluate and optimize a website for SEO.

Community Interaction

Connect with fellow learners for collaboration.

Career Guidance

Insights into potential career paths in SEO.

Embark on a 6-week journey with Ease Earn to master the basics of SEO, from understanding the core principles to implementing on-page and off-page strategies.

This course is designed for beginners, ensuring a solid foundation in SEO practices.

Course Completion Certificate

Upon successfully completing the full course syllabus, students will be awarded an official Certificate of Completion.

This certificate will be:

Hosted Online on EaseEarn.com

Each certificate will be linked on our website, where third parties can verify your achievement by clicking the provided link.

Dynamic Hard Copy:

Students will also receive a professionally designed hard copy of the certificate, customized with their details.

This certificate not only showcases your mastery of the course material but also enhances your professional profile with a verifiable credential.

Instruction and Assessment Strategy

Students will be taught in their native language, either in person or through online platforms, ensuring better comprehension and engagement.

After each lecture, students will be assessed on the content from the previous session.

These assessments will take various forms—assignments, multiple-choice quizzes, and true/false questions—designed to reinforce learning and provide a deeper understanding of each student’s progress and needs.

This diverse assessment approach allows for a tailored evaluation of student performance, ensuring that every individual is grasping key concepts effectively.